which of the following is not an example of a defensive move to protect a company's market position and restrict a challenger's options for initiating competitive attack? granting volume discounts or better financing terms to dealers/distributors and providing discount coupons to buyers to help discourage them from experimenting with other suppliers/brands signaling challengers that retaliation is likely in the event they launch an attack publicly committing the company to a policy of matching a competitors' terms or prices maintaining a war chest of cash and marketable securities challenging struggling runner-up firms that are on the verge of going under