If a business decides to act outside of the prevailing ethical norms of that community: 1) It risks damage to its reputation and ill will. 2) There really is no risk to businesses since the community really needs the business to survive. 3) It only has to worry about the legal implications of its actions. 4) It takes the chance the law will impose fines against it.5) There should be no concerns because the business can move to another community if it needs to.