Tanveet, a grad student in psychology, is thinking about
conducting a study examining whether business
students have more materialistic values than humanities
students. One of her first tasks is to determine which of
her participants have materialistic values. She decides to
use some items from a scale by Richins (2004). Question
1 reads, "Buying things gives me a lot of pleasure."
Question 2 reads, "I like a lot of luxury in my life."
Question 3 reads, "I'd be happier if I could afford to buy
more things." Question 4 reads "I've never really been
interested in what's trendy". She randomly selects a
group of participants to complete her measure and two
other scales that measure related constructs (envy and
possessiveness). She probably did this to provide
evidence of
a. predictive validity
b. internal consistency
O b.
O c. convergent validity
O d. content validity
e. test-retest reliability
O e.