Which of the following statements about a venture's sales funnel is NOT true?
O Sales funnel activities ultimately drive many aspects of a new venture's go-to-market economics.
By understanding their venture's sales funnel, entrepreneurs can identify which steps in the funnel will likely exert the greatest impact on sales.
Rigorous sales funnel management helps entrepreneurs allocate and reallocate scarce resources.
Every new venture must establish the same sales funnet in order to succeed, and this funnel will remain consistent over time.