TV/Streaming dramas and sitcoms depict households from almost all possible stages of both traditional and non-traditional lifecycles.
- Choose one example from a traditional and another from a non-traditional life cycle/household.
- After a brief explanation (name of the program, name of family/characters, etc.), identify the stage of their corresponding lifecycles.
- Then explain why you think so, based on the variables mentioned in this chapter -- this should include not just the basic definition of the "stage" but also socio-demographic characteristics, income, lifestyle, etc.
- Does this match what the book says about their consumer behavior?