Which of the following assumptions is FALSE?
A) People in BOP markets can and do use advanced technology.
B) Consumers who are too poor to purchase a house can and do buy "luxury" items.
C) The aggregate buying power of poor communities can be substantial.
D) The goods sold in developing markets are so inexpensive that there is no room for a new market entrant to make a profit.
E) A global company offering basic goods and services that improve a country's standard of living can earn a reasonable return while benefiting society.