How relevant, transparent, and easy-to-navigate the page for users. Users want these to help them find what they're looking for. A highly relevant _____ yields a higher score. A high-quality _______ should have appropriate and original content that helps the user complete their task. It should be easily navigable and transparent about the nature of the business, how the site interacts with the user's computer, and how it intends to use their personal information.
a) Experience
b) Content
c) Interface
d) Landing Page