Calvin loves eating at mcdonald's claiming they have the best fries, but when it comes to dessert, he feels he's a cake connoisseur. he will eat cake only at kaminsky's, where a piece of cake costs $7.00. calvin's mcdonald's and kaminsky habit demonstrates a behavior called

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khalidaansari2264 khalidaansari2264

08-09-2018
Business

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Calvin loves eating at mcdonald's claiming they have the best fries, but when it comes to dessert, he feels he's a cake connoisseur. he will eat cake only at kaminsky's, where a piece of cake costs $7.00. calvin's mcdonald's and kaminsky habit demonstrates a behavior called

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pristina pristina · Answer 1 · 2018-09-18T16:41:30+02:00

Answer: Cross Shopping

Explanation: Cross shopping is a technique there a single consumer plays around different suppliers to get the goods of his/her liking. It involves having conflicting needs and purchasing premium and budget products. In this case,Calvin loves eating at mcdonald's claiming they have the best fries, but for dessert he likes to eat cakes only at kaminsky's. Since, Calvin is shopping from different suppliers to get the products of his liking his behavior will be called cross shopping.