Answer:
B. researching and determining the exact needs of customers
Explanation:
Customer loyalty is about five times cheaper than winning new ones. Therefore, investing in customer satisfaction is the best way for a company to become prominent in its market and maintain its financial health.
To serve your customers, offer promotions, and engage them in a marketing strategy, knowing them is essential. Research your ideal person by charting characteristics such as age, education, preferences, city, and other data that might increase your sales. This information is paramount when launching new products or offering promotions that solve these person' s problems in the short and long term. A company that knows your customers, customer preference and yearnings is able to embrace its causes. Cordiality and personalization are aspects that elevate customer satisfaction.
