Answer:
The answer is behavior modification.
Explanation:
Behavior modification here refers to a way to change the behaviors of an individual through employing conditioning principles such as giving reinforcements for the desired behavior and giving punishments when an undesired behavior is displayed. In the context of motivating employees, behavior modification can be used to increase the job performance of employees, by giving positive reinforcements when they show good work performance and by giving punishments when they do not achieve the set target performance.