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Different firms embrace different goals. consequently, these goals affect the pricing strategy. pricing of a company's products and services should support and allow the firm to reach its overall goals. in this activity, you will be asked to differentiate between pricing orientations. each firm embraces objectives that management believes will make the firm more successful. these specific objectives usually reflect how the firm intends to grow. do managers want it to grow by increasing profits, increasing sales, decreasing competition, or building customer satisfaction? these questions are answered by a firm's choice of pricing strategy.

Respuesta :

First my acurring great costumer service to be able to increase sales and get involved for pricing ..Sufucit increment of sales would come after..

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Based on the specific objectives of these companies, the way their managers want them to grow are:

  • Movie Theater = Sales orientation.
  • Grocery Store = Competitor orientation.
  • Shoe company = Profit orientation.
  • Golf course = Customer orientation.

How do companies try to grow their companies?

Movie theaters will try to grow their company by increasing sales therefore they will offer attractive packages and facilities.

Grocery stores on the other hand, sell goods that are highly competitive and so they will try to limit their competition.

Show companies have a profit orientation because they have a brand and golf courses will try to work on customer satisfaction as their growth comes from the number of people who patronize them.

Find out more on growing a business at https://brainly.com/question/1621812.

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