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A Sales Manager, or Sales Department Manager, is responsible for overseeing daily operations in the sales department. Their duties include hiring and training sales staff, relaying information from upper management to department staff about sales quotas and generating leads to divide among Sales Representatives.
- Overseeing local and regional sales, promotions and campaigns
- Planning and directing the hiring and training of new Sales Representatives
- Directing and coordinating all sales activities locally and regionally
- Preparing sales budgets and projections and approving expenditures
- Tracking and analyzing sales statistics based on key quantitative metrics
- Handling and resolving customer complaints regarding a product or service
- Setting discount rates and determining price schedules
- Advising distributors and dealers on policies and Standard Operating Procedures (SOPs)
- Serving as the face of the organization to internal and external partners
- Making data-informed decisions to drive performance and resource allocation
- Developing and maintaining relationships with key clients
- Setting sales quotas and goals
- Overseeing and directing performance of the sales team
- Identifying emerging markets to find new sales opportunities
- Defining and executing territory sales plans
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