Which slogan is an example of corporate advertising rather than brand advertising?
a. "Mmm-mmm good" (Campbell’s)
b. "The quicker picker-upper" (Bounty)
c. "Snap! Crackle! Pop!" (Kellogg)
d. "We bring good things to life" (General Electric)

Respuesta :

Except (d) all above are referred to the product - the product brand