Amit, a manager at a firm, is friends with Jeremy, his junior. They share a common hobby—golf—and play together every weekend. Amit observes Jeremy's passion for golf and assumes that he must be equally passionate about work as well. As a result, he gives top ratings to Jeremy in performance appraisal. However, Jeremy's work quality and productivity in office are actually below par. In this scenario, Amit has given top ratings to Jeremy due to the _____.

A. Hawthorne effect
B. butterfly effect
C. Streisand effect
D. halo effect

It is a cognitive bias. It works on the principle of the first impression is the last impression. It is also called physical attraction stereotype and "whatever is beautiful is good". It is the habitual characteristics of a person to rate a person on their physical attractiveness. The more attractive person gets more favor and the person who is not beautiful gets less favor. This term was coined by Edward in the 1920 s. Whenever we rate a person by his good looking, then we tend to believe that they are positive and good personality and more intelligent. Even in one of the study investigators found that people rate that the more attractive person found to be less guilty in criminal activity. It is a double-edged sword. Even good looking person also found guilty, dishonest, hard from heart.