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Pfizer Corp. is introducing a really new product idea. Pfizer is spending a lot of money to inform potential customers and middlemen about the availability and advantages of the new product. Although sales are rising slowly, Pfizer doesn't expect the product to become profitable for at least another year. Pfizer's new product is in which stage of the product life cycle?
a. market introduction
b. sales decline
c. market development
d. market growth

Respuesta :

sandlee09

Answer:

Market Introduction

Explanation:

According to my research on different business strategies, I can say that based on the information provided within the question this product is in the stage known as Market Introduction. In this stage, an newly developed product is introduced into the market, which is why it takes a while before it actually provides profit.

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