A grocery store chain makes a decision to limit its size and scope by offering only what it considers to be the best product in each food category, reducing the options available to its customers. It employs and recruits a highly paid team of tasters who travel the world evaluating foods to introduce on its shelves. It has attracted a team with an excellent track record of identifying top sellers and earned a reputation for delivering high-quality goods. This is an example of:

Based on the information provided within the question it can be said that this is an example of what is called a Distinctive Competency. This term refers to a specific characteristic within a company or business that they do better than any of their competitors in the same market. Which in this scenario is what the grocery store chain is doing by providing only the best products and having only the best employees working for them.

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