Answer Dopamine release in the nucleus accumbens is so consistently tied with pleasure that neuroscientists refer to the region as the brain's pleasure center. All drugs of abuse, from nicotine to heroin, cause a particularly powerful surge of dopamine in the nucleus accumbens.
Answer:
The brain has a place called the VTA, ventral tegmental area. It is responsible for projecting to the nucleus accumbens, also known as the “reward center” or the pleasure center.
