After trying out several computers at a local store, Craig surprises himself by choosing a model of computer he previously didn't think he would like. This relatively permanent change in Craig's attitude, thoughts, perceptions, and behaviors about the brand is an example of what psychological influence on the consumer decision process?

Respuesta :

Answer:

Learning

Explanation:

According to my research on studies conducted by various psychologists, I can say that based on the information provided within the question the psychological change representing this scenario is called Learning. This is basically when an individual begins to learn new information that changes their pre-determined perspective on something, like brand loyalty in this situation.

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