Quinn is a high-level manager with Juiciest Juices brand juice drinks. The company wants to introduce their product to the Italian market. Their preference is to use mainly local Italian crops to produce the juice. This will help boost the Italian economy, along with benefitting their advertising plan. However, there is doubt that a specific variety of berry will grow well in Italy. Quinn has taken it upon herself to sample native berries and has found one with a similar flavor profile that could work as a replacement. What kind of planning is Quinn demonstrating?

Contingency plan is referred to as or known as the plan which is devised for a result or outcome that occurs other than in case of usual plan. This is usually used under the risk management for circumstances of the exceptional risk that tend to have the catastrophic consequences. These contingency plans are usually devised by businesses or governments. The contingency plan also may include the standing policies in order to mitigate the potential impact of disaster.