You decide it's finally time to get a new TV. You go to Best Buy to check out your options. One of the Best Buy sales representatives points out that the largest TV in stock also offers the best picture quality. Even though you didn't want a TV that big, you decide that it's worth it for the superior picture quality. The sales representative's technique is called ______________________.

Up-selling refers to a trick that sellers often use to influence influence costumers to buy more expansive items by offering additional 'bonus' or 'add-nos' to the offer. This additional add-ons are designed to make the purchase seems to have higher value in the perspective of the customers.

We can see this trick From the example above. The sales representatives from best buy use 'Best picture quality' as the add-ons to influence the customers to buy the more expensive type of TV.