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07-11-2019
Business

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John is starting a new business. He recognizes that before developing his marketing strategy he must identify similar characteristics
attributes and behaviors of his total market and then soup his customers according to these characteristics attributes and behaviors
This process if referred to as

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fernandoalonsoc fernandoalonsoc

11-11-2019

Answer:

Market segmentation

Explanation:

This consist in create niches which are composed by individuals that share demographic and behavioral characteristics

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