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Several years ago, changes in advertising restrictions allowed pharmaceutical companies to begin promoting their products through traditional media. Today, it is common to see ads on television ending with, "Ask your doctor about (our medicine)." In addition to creating awareness about their drugs, the companies are hoping to
A. reduce deceptive advertising.
B. signal encoding symbols to simplify the feedback loop.
C. offer objective-and-task marketing communications.
D. stimulate interest, persuading consumers to investigate further.
E. promote public interest social

Respuesta :

jepessoa

Answer:

D) stimulate interest, persuading consumers to investigate further.

Explanation:

If we use the AIDA model, the second stage refers to creating interest in the product.

When pharmaceutical companies suggest their customers to ask a doctor about their product, they are creating interest in the product. What they need is that more clients go ahead and ask about their products.

Pharmaceutical companies also carry out marketing efforts with doctors, so they are addressing the demand from both sides, patients and doctors.  

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