Respuesta :
Answer:
b) The price of the product or service being offered
Explanation:
Value proposition is a clear and concise statement from a company or producer of goods and services to its potential customers on the values that buyers of a product or service will get from the use of such products.
There are basically three elements of a good value proposition
1. The company must identify the target audience or market who are to receive the value being created.
2. The attraction or selling point of the company product compared to that of competitors
3. The way the product or service will solve the need of the potential customers
It should be noted that the main components of a value proposition are:
- the target market.
- the name of the product or brand being offered
- the product/service category or concept being offered.
- the unique point of difference or benefits offered.
According to this question, we are to discuss about value proposition as well as it's components.
As a result of this we can see the that in value proposition, name of the product or brand being offered serves as the main components as well as product/service category.
Learn more about value proposition at:
https://brainly.com/question/7594107