Answer:
C) image
Explanation:
A product's image is how consumers perceive and view a company's product.
Sometimes the concept of product image is broader than how potential customers perceive your specific product, since it can include how they perceive your brand as a whole or the type of product as a whole.
For example, if the public considers a brand to be low quality, when they see an attractive product from that brand, their product will be nice but low quality.
