Roberto, a manager at GBN, has to prepare a report about the advantages of introducing a counseling program for employees in his company. In his report, he makes the claim that introducing a counseling program would reduce voluntary turnover because employees would be happier with their pay packages, but he offers no evidence linking counseling with pay. This report failed to effectively deliver the message that Roberto had intended. Which of the following is the most likely reason for its failure?
a. weak analogy.
b. exaggeration.
c. either/or logic.
d. unsupported generalization.
e. slanting of facts.