When developing a digital marketing campaign, what is unique about the copy and images to be used that is more critical with social media that other forms of IMC?

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07-02-2020
Business

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When developing a digital marketing campaign, what is unique about the copy and images to be used that is more critical with social media that other forms of IMC?

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osondumartins osondumartins · Answer 1 · 2020-02-07T07:18:50+01:00

Answer:They need to be updated almost constantly.

Explanation:Social media is an ever changing phenomenon,it is an aspect of INTEGRATED MARKETING COMMUNICATION(IMC),it

involves the use of modern technology for Communication(marketing, education,news etc)

Social media is usually utilized by youthful Population who are very much interested in socializing. For this to be effective and efficient it has to be updated on constant basis,with new content added regularly.

zuwairahdahir zuwairahdahir · Answer 2 · 2020-02-07T07:18:55+01:00

Answer:

B.They need to be updated almost constantly.

Explanation:

The fact that pictures and messages have to be upgraded just about continuously is an issue more crucial to social media than other aspects of integrated marketing communications (IMC). Since people would expect quality to change online, the very same campaign wouldn't be adequate for a few months. It will get boring with time so a change is quite exciting and keeps up the interest.