Answer:
an adaptive challenge
Explanation:
An adaptive challenge refers to a form of challenge that does not have a generally acceptable/known solution. So in order to Pass this challenge, people need to take a risk and innovate.
This can be seen in the excerpt above.
Often times, product is created based on a characteristic of consumers that you're familiar with. You can adjust the product to cater to these people's skills / weakness. Without it, you will not have someone that you can depend on in your team.
