Answer:
d. attitude
Explanation:
Attitude is the general feeling or view about an item or object.
Attitude object is the particular object in question that the consumer attitude is being checked from.
Model of Altitude comprises of the effect of the way consumer feel about attitude object, the belief and behavior of consumer about attitude object.
Attitude helps in determining and evaluating consumer preferences about a particular attitude object.
Ronald was being asked to share the ABC model of altitude of the particular items purchase from e-bay.