Answer: Equivalent retaliation strategy
Explanation: The strategy of equivalent retaliation holds that an individual, group or organization can engage in retaliatory action on the condition that, an organization or individual who has once sought for help, assistance or a business coalition from another organization or individual at one time or the other and was ignored decides to do the same for such organization or individual when they needed assistance as well, this strategy is Called the strategy of equivalent retaliation. However, these doesn't mean both parties won't be able to transact in the future, as there is always a chance for reconciliation.