Answer:
The correct answer is Culture
Explanation:
The culture of an organization is a set of rules, customs and beliefs and behaviors that the employees share which contribute to the uniqueness of the business.
Oganizational Culture is based on the shared beliefs and attitudes including written and unwritten rules that have been developed overtime which are valid.
Organizational Culture also affects the way people and groups interact with each other. Therefore, The experienced rep was following the rules and beliefs of the company by focusing on the benefits of the new drug while not volunteering pricing information, side effects, or comparison data.