Answer:
individualism
Explanation:
Individualism: In social psychology, the term "individualism" is described as a phenomenon through which an individual tends to identify oneself and therefore focuses on his or her goals. Individualism is considered as opposite to collectivism and is based on the aspect through which a person prioritizes oneself and one's desires or goals instead of thinking for an entire community's welfare.
In the question above, the culture in which Vladamir comes appears to value individualism.