Respuesta :

Answer:

However, our focus is on the demographic segmentation, which generally involves grouping the markets into sub-categories based on demographic variables such as occupation, age, religion, nationality, gender, income, race, family size and education.

Explanation:

Age and Gender is the most commonly used demographic variables.

Let understand that Demographic variables includes Age, Occupation, Gender, Sex, Religion etc of people in a region.

The Marketer basically segment the market population into different variables to help them understand the people that make up their market.

However, the most commonly used demographic variables used by marketers includes the Age and Gender because its help marketers to understand and provide people need accordingly.

Learn more about Segmentation here

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