Answer:
value is defined wholly by the producer
Explanation:
Based on the scenario been described in the question, the one that is not the attribute "value is defined wholly BG the producer
This is so because, value is been attributed to other three which are,
1. Value is the entire product experience.
2. Value is defined wholly by the mental belief and attitudes held by customers.
3.Value involves customer expectations except for the first one which is value is defined wholly by the producer
