Answer:
This question is incomplete, the options are missing. The options are the following:
a) Information search
b) Prepurchase evaluation
c) Evaluation of alternatives
d) Evoked set determination
e) All of the above
And the correct answer is the option E: All of the above.
Explanation:
To begin with, the consumer decision process is the name that receives in the field of marketing a process that focus on the path the consumer has to go though in order to achieve a purchase. In that process there are many stages and in the beginning the consumer has to do a pre purchase evaluation in where he will have to obtain information from the products by doing a search and he will have to evaluate the alternatives so therefore that when Chet is thirsty and buys a Coke directly he is skipping all of those parts in the consumer decision process.
