Answer:
All of the above
Explanation:
A customer on visiting a website might decide not to go ahead with a purchase due to the following reasons
- They did not see the product in which they wish to buy after going through the different lists of products that can be found on the website.
- There are some parts of the site that looks suspicious to them such as payment options. Some customers may not comepletly trust the credibility of a site, this makes scared to put in their card details for payment for fear of being scammed online.
- There are some website that increase their shipping costs, this high price often discourage customers from buying a particular product.
Hence, in the scenario described above, all of above are the most common reasons for leaving a site without purchasing anything.
