Recently, a Domino's pizza franchise in Upstate New York made the strategic decision to stay open for 24 hours a day. The manager made this decision in response to increased demand for Domino's pizza. Other Domino's franchise owners are now considering adopting a similar strategy. In this activity, you will categorize a set of statements regarding activities in the internal and external environments as they relate to Domino's pizza, and the potential initiative of staying open 24 hours a day. These statements will identify Strengths, Weaknesses, Opportunities, or Threats.

These questions are part of SWOT analysis, which analyzes the organization's strengths and weaknesses, and the opportunities and threats it faces. This tool is a critical planning tool that allows firms to assess both the internal environment in regards to its Strengths and Weaknesses and the external environment in regards to its Opportunities and Threats. This planning analysis can be a foundation to carry the organization through later management functions such as organizing, leading, and controlling operations.

Based on these descriptions, decide if the statement is reflective Of a Strength, Weakness, Opportunity, or Threat. Drop the statement in the correct position.

a. Staffing
b. Health
c. Strong Brand Name
d. Demand
e. Inventory Management
f. Competitors
g. Excellent Location
h. Late Night Eating