Hu Sang sets up a mini store selling traditional Oriental apparel. Such apparel is very popular with middle-aged married couples. He sets it up
close to a college area and offers huge discounts to attract customers. However, in a few days, Hu realizes his business isn't picking up too well.
What could be the reason for the missing success factor in his business?

Respuesta :

Answer:

He didn’t consider the demographics of his target audience.

Explanation: That answer choice basically means he didn't pick the right location. He wants middle age people (30-50) to come into his store. But he put the store next to a collage were is near teens and young adults.