The company's reputation reflects the perceived quality of its goods and services.
A company's reputation will always show the perceived quality of its goods & services as well as prominence of the brand in the minds of the public.
- A brand reputation is one of the most important intangible asset of a company because its gives rise to the tangible asset which means higher sales and increased profits.
In conclusion, brand reputation was gained through customers trust & loyalty from the company's consistent service.
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