Healthy Eating Corp. produces yogurt combined with added ingredients, such as nuts, granola, and chocolate chips. The company encourages its customers to share their ideas for new yogurt flavors and items to mix into the product on its website. Then, it allows users to vote on which flavor combination they like best in order to determine the combinations Healthy Eating Corp. will produce. Which digital marketing characteristic does this scenario best describe

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09-12-2021
Business

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Healthy Eating Corp. produces yogurt combined with added ingredients, such as nuts, granola, and chocolate chips. The company encourages its customers to share their ideas for new yogurt flavors and items to mix into the product on its website. Then, it allows users to vote on which flavor combination they like best in order to determine the combinations Healthy Eating Corp. will produce. Which digital marketing characteristic does this scenario best describe

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abiolataiwo2015 abiolataiwo2015 · Answer 1 · 2021-12-20T10:42:13+01:00

The digital marketing characteristic that this scenario best describe is interactivity.

Interactivity can be defined as the process where by producer or manufacturer interact with their customers by seeking their customers opinion or feedback about their products

Companies sometimes makes use of Interactive digital marketing so as to encourage their customers to share their product preference or ideas about what they think about their product.

Interactive digital marketing is important as it help manufactures to know their customers demand so as to meet their customers need thereby increasing sales and it as well help them to build rapport with their customers.

Inconclusion the digital marketing characteristic that this scenario best describe is interactivity.

Learn more about interactivity here:https://brainly.com/question/9433922