If a product is considered a bundle of attributes, the two attributes of a tube of toothpaste will be: Weighs 10 grams and is Water resistant.
A product is considered a bundle of attributes that could be tangible or not.
In describing the product attributes of a toothpaste tube, we could reference the fact that it is lightweight and is resistant to water.
These attributes are the features that make the product attractive to consumers.
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