A type of production that focuses on making a large number of a few products rather than customer preferences is called mass production.
Mass production is also referred to as continuous production or flow production and it can be defined as a type of production that focuses on manufacturing large quantities of a standardized product and it doesn't concern itself with customer preferences.
This ultimately implies that, mass production is mainly focused on making a large number of a few products rather than being focused on customer preferences. Also, the production is usually in a constant flow and automated by a mechanical process.
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