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In data mining, finding an affinity of two products to be commonly together in a shopping cart is known as:

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In data mining, finding an affinity of two products to be commonly together in a shopping cart is known as:

  • Association rule mining

What is Association Rule Mining?

This refers to the machine based learning method which aims to find similarities between variables in large databases.

With this in mind, we can see that when the affinity of two common products is used such as a shopping cart, in data mining, this is known as the association rule mining.

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