The Chief Strategy Officer for Miles Corporation is putting together a presentation using the Boston Consulting Group Matrix. The corporations pet products division has a low market share, but the pet products market is growing rapidly. This division should be placed in the _____________ quadrant of the BCG Matrix.

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09-04-2022
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The Chief Strategy Officer for Miles Corporation is putting together a presentation using the Boston Consulting Group Matrix. The corporations pet products division has a low market share, but the pet products market is growing rapidly. This division should be placed in the _____________ quadrant of the BCG Matrix.

Cash cow

kitten

star

question mark

dog

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Parrain Parrain · Answer 1 · 2022-04-11T09:44:27+02:00

The quadrant that the division on pet products should be placed on the BCG Matrix is the Question Mark.

What is the Question Mark quadrant?

Companies and divisions that are put in the question mark quadrant of the BCG matrix are in markets that have a high rate of growth.

This hight rate of growth is however countered by the low market share that the division or company has much like the pet products division described above.

Find out more on the BCG matrix at https://brainly.com/question/10873122.