The questions given and their appropriate responses can be seen below:
1. Tech Support is an example of a B2B internet service.
2. Many companies have sophisticated tracking software - Critical incident technique.
3. Reliability is not a characteristic of a service.
4. Experience qualities is the encounter between service-consumer that occurs during delivery of the service
5. Your local credit union offers a variety of services to its members such as Fresh-baked cookies and gourmet cookies.
6. Gap analysis is the measure of the difference between a customer's expectation.
7. Shepherd University is launching new services such as Bachelor's degrees to attract more students.
8. Offering free coffee tastings is a large store that sells groceries also has a large pharmaceuticals section with a 24-hour pharmacy.
9. John always takes his car to the same place for an oil change - Augmented
10. Response qualities is not a service of quality attribute.
What is Service marketing?
This is defined as the marketing that businesses that provide a service to their customers use to increase brand awareness and sales.
The answers to the questions given can be seen appropriately given above.
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