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You work for a Public Relations Consultancy that has been approached by the German company DHL to assist with their Public Relations activities in Southern Africa.



1.1 Discuss any four (4) advantages for why DHL would make use of a local South African consultancy instead of their own PR department to help promote their new Veldskoen shoe collection.

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Martebi

The advantages for why DHL would make use of a local South African consultancy instead of their own PR department to help promote their new Veldskoen shoe collection is because:

  • The Local consultancy know more and can access a wider range  of talent pool in regards to the collection
  • They will also have higher range of Experience as they are locally inclined and know more about the needs of the people there.
  • It will help give a Fresh Perspectives to the product that is been introduce into the S.A. market
  • There will be no  Language Barriers when communicating the product to the people.
  • It will help tp Uncomplicate some processes that may arise due to the use of Foreign PR.

What does it mean to work local consultancy ?

When you work with a local consultancy, it means that you are using the local police, or firm to aid the sales of your product or services.

Note that the use of , local consultancy will help get your product faster to the people as they know more about the market than foreign PR department.

Learn more about consultancy  from

https://brainly.com/question/26417203

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