To overcome apathy, campaigns can use simple language and reinforce the harm of human rights violations.
What is apathy?
- Indifference.
- Lack of emotion.
Apathy is a feeling of indifference about something. This indifference is very negative in campaigns that try to reduce the violation of human rights, as they infringe the objective of the campaign.
Therefore, it is important to create campaigns that highlight the harm of violating these rights through simple language that is understandable by the public.
Learn more about human rights:
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