Most time, it is reasonable to refer to the opportunity cost as the price because it entails the benefit of the foregone good or service.
It refers to a value of what is rejected in order to perform the chosen alternative, that is, the value one have to give up to buy what you want in terms of other goods or services.
Therefore, it is sometimes reasonable to refer to the opportunity cost as the price because it entails the benefit of the foregone good or service.
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