Some of the quickest emergency assistance to victims of Hurricane Katrina did not come from the American Red Cross or FEMA. It came from Wal-Mart. Millions of people were displaced or otherwise affected by the Gulf Coast calamity. Many waited for days as agencies struggled to provide assistance. Wal-Mart moved faster than traditional emergency aid groups because the retail giant has mastered:

Respuesta :

Wal-Mart moved faster than traditional emergency aid groups because the retail giant has mastered due to the participative channel management.

What is Channel management ?

Channel management helps the companies and the businesses to channelize their customers by knowing where there customers are and how to reach them.

In the above case, victims of any disasters are aided faster by the Wal- mart group through there strong channel management techniques to reach out the people who are in need of the help.

Learn more about the Victims here:

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