Marisol recently put her house on the market at an asking price of $260,000. She realizes, however, that in order to sell the house, she may have to use

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08-08-2022
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Marisol recently put her house on the market at an asking price of $260,000. She realizes, however, that in order to sell the house, she may have to use

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Tutorconsortium361 Tutorconsortium361 · Answer 1 · 2022-08-11T09:44:16+02:00

Maria recently put her house on the market at an asking price of $260,000. She realizes, however, that in order to sell the house, she may have to use price skimming

What is price skimming?

Price skimming is a pricing strategy that a company can use when launching a new product or service.

Price skimming is commonly used for new technologies. DVD players are an excellent example of this. When DVD players first became available in the late 1990s, they could cost up to $1,000. If you do a quick search on Amazon, you'll find that a new DVD player costs only $33.

The pricing strategy will be influenced by the stage of the product's life cycle. The process of charging a relatively high price for a product is referred to as price skimming. When a product is new to the market, skimming is commonly used (in its introduction or growth phase)

To know more about price skimming follow the link:

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