A company that buys products to use in the production or creation of other goods or services is a convenience buyer. A consumer good classified as a convenience good is one that is easily accessible and regularly bought.
A convenience good often does not require a lengthy decision-making process because it is easily accessible. Newspapers and candy are examples of convenience items, as opposed to speciality goods like vehicles, which are more expensive and frequently have higher opportunity costs for the consumer. Convenience product pricing is crucial to ensuring that consumer demand does not decline with the ups and downs of mainstream markets.
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